The other day we reported that DC Comics will be closing shop in their NYC offices and reopening in Burbank, California. DC Entertainment President Diane Nelson is now talking publicly about the move and the changes it will entail.
In an interview with the Wall Street Journal Nelson stated the difficulties of having one office in CA and one in NYC, calling it “difficult.”
“We use all the best technology to make sure we’re remotely connected,” she said, using the publisher’s recent Halloween party as an example, since the dual-coast shindig was shared via a remote screen. “But it still always falls apart. People feel disengaged. That’s not a good way to run a company. When you have a creative business and ideas generated from people working together, I think you can work happier together.”
Amidst concerns of an absorption of DC Entertainment by Warner Brothers, Ms. Nelson dismissed such notions, stating: “This is not the corporatization of DC…It isn’t about folding DC into Warner Bros. We’re going to help DC feel like more of an important priority in Warner Bros.”
Employees have been offered to relocate, Ms. Nelson said. “We have a very competitive package with all sorts of components in terms of relocation and other services. We’re doing everything we can to help people find it exciting. If someone chooses to not make the move, we will work through a transition out of the company with them and then would be replacing their position with someone new out here.”
Ms. Nelson stated that the move timeline was sometime in “2015.”