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Watchmen has already made it to the big screen. But its prequel is gonna be on the REALLY BIG screen.
DC Comics is launching a commercial for the prequel Before Watchmen that will run on the Jumbotron in Times Square, Manhattan in New York City. This is the first time this has been done for a comic book or graphic novel.
The commercial, featuring artwork from the series, will begin airing on cable stations including IFC, TruTV and TNT this week.
And it’ll be on the Jumbotron in Times Square — fitting, given that it was the location of the original series’ climax – starting July 16. See the clip above.
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Source- Parallel Worlds